Friday, 22 November 2013

Choosing our Album Name

We needed to choose an album name, that will match our Music Video and which is catchy in one word. We asked in our previous audience research for some ideas and the results we got were: momentum, Moving On, The Other Side, Over You and Love Died. However the only one we liked was Momentum, as we felt that it really reflects the theme of our video. Momentum means moving quickly, and this emulates the narrative of our video. (Which we are re-editing now) Our artist starts the video upset about her relationship and looking back on it, and as it progresses she realises quickly how bad their relationship really was and how she is going to move on now. So we feel Momentum, fits our song to our music video and also links to our choice of how we designed our CD Cover.

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