Ancillary Task 2, Second Ideas

 

 

We have taken on board, the feedback we recieved about our first ideas, and we have completely changed the layout, pictures, text, fonts, entirely. We have chosen to use the same picture as our CD cover to show a clear link between the two products and make it recognisable to our audience. We used photoshop to create our advertisement, by adding layers and text centrally descending. We also decided to get two signatures of other famous artists whom are similar to our artist in genre, and used the crop and magic wand tool, to clear their orginal backgrounds and then overlay them onto our advertisement. We feel this adds a professional look to our advertisement. We are planning to add more changes to it and get audience feedback on this so far.

 

 

 

 

Ancillary Task 2, 3rd Ideas

So after the feedback on our first ideas,we decided to completely scratch the whole document and start over. We chose a photo that we previously hadn't decided to pick as an option, but after we used some editing tools on photo-shop, duplicated it and used the layering tool, to overlay them, we decided that this photograph was a good decision. We have now started to add text, dates, borders and bevelling techniques to enhance the font to improve the task. However, we are going to get our audience to feedback to us on what they think so far, incase we will have to start again.

Audience Feedback on Ancillary Task 2 Ideas

We have shown our ideas to a group of girls in our target audience and asked what they thought and the feedback we got was mainly negative. We anticipated this would be the case, as we didn't like it our selves. What we were trying to do was make our magazine advertisement colourful rather than, black and white similarly to our CD Cover, however from the comments we recieved we have changed our mind.

Negative Comments: Her name overlaps her head and doesn't look good
                                   The colours don't work you can't read the font clearly
                                   The dress is unflattering
                                   She looks really pale
                                   There's not enough text
                                   The page doesn't look proportions

Audience Feedback

In my previous post, I had made some questions I was going to ask our target audience and reflect on the results we recieve. Me and my partner showed a group of 25, 15 year old girls

We had mixed feedback on which CD cover they liked the most, they seemed to like them both but the overall verdict by one or two opinions was the 1st cover.

What they thought was sellable about the albums were:

positive comments: It's plain yet effective

                                It's different and has a strong impact on the audience

                                The mirror effect is powerful

                                It's appealing to the eye

                                The mirroring effect and the overlaping looks professional

                                It's emotive and not over done with words and colour

The final question we asked was 'what do they think a catchy name is in 'one word?'

Comments: Momentum
                   Moving On
                   The Other Side
                   Over You
                   Love Died

                   

Choosing our Album Name

We needed to choose an album name, that will match our Music Video and which is catchy in one word. We asked in our previous audience research for some ideas and the results we got were: momentum, Moving On, The Other Side, Over You and Love Died. However the only one we liked was Momentum, as we felt that it really reflects the theme of our video. Momentum means moving quickly, and this emulates the narrative of our video. (Which we are re-editing now) Our artist starts the video upset about her relationship and looking back on it, and as it progresses she realises quickly how bad their relationship really was and how she is going to move on now. So we feel Momentum, fits our song to our music video and also links to our choice of how we designed our CD Cover.

Target Audience Feedback

We are planning to show a group from our target audience, two of our ideas for our Album Front Cover, we want to know:

 

 Which one they prefer?

Why?

What it is they think is sellable about the album?

and

What do they think a catchy album name is in 'one' word which reflects the narrative of the video?

 

 

 

Ancillary Task 2- 1st Draft

 

These are just drafts/mock ups of some ideas for our magazine advertisent, we wanted to include our artists name at the top, in the same font asour CD cover to show a link to the audience, we also used the overlaying tools for our text so it blends with the colours of the picture. These are just some initial ideas but I'm not sure whether I like this so far as it is so different to our current draft of our CD Cover.